📋 Real Scan · Real Business · Real Data
AI Visibility Teardown:
HVAC Company, Columbus OH
This is what Marketlock finds when it scans your business. Here's what we found for a real local HVAC contractor — and what it's costing them.
🏢 Pro Air HVAC · Columbus, Ohio · HVAC / Heating & Cooling
Overall AI Visibility Score
AI Is Completely Ignoring This Business
Pro Air HVAC has operated in Columbus for 11 years. They have 4.7 stars on Google with 214 reviews. But when someone asks ChatGPT or Claude "who's the best HVAC company in Columbus?" — Pro Air doesn't exist.
🔴 Critical — Not AI-Visible
Platform-by-Platform Breakdown
🏆 Who AI Recommends Instead
These are the HVAC companies Columbus AI users are being sent to — every time someone asks ChatGPT or Claude for a recommendation.
#1
CoolBreeze Climate Solutions
ChatGPT
Claude
Perplexity
Google AI
#2
Apex Comfort Systems
ChatGPT
Perplexity
#3
Columbus Climate Control
Claude
Perplexity
—
Pro Air HVAC YOU
Not on any platform
| Company |
AI Mentions This Month |
Platforms |
|
CoolBreeze Climate Solutions
Recommended in every ChatGPT response · Every Claude response
|
|
GPT
Claude
Perplexity
Google AI
|
|
Apex Comfort Systems
2nd most recommended · Heavy on ChatGPT
|
|
GPT
Perplexity
|
|
Columbus Climate Control
Up from 6× last month · Growing fast
|
|
Claude
Perplexity
|
|
Pro Air HVAC YOU
11 years in business · 4.7 stars · completely invisible to AI
|
|
Perplexity only
|
That's 68 referrals going to competitors last month alone. At an average HVAC job value of $3,500–$6,000, that's $238,000–$408,000 in revenue walking out the door — while Pro Air ran ads and chased Google rankings that no longer matter.
🔍 Why Pro Air HVAC Is Invisible to AI
5 specific issues identified in the scan.
📝
No AI-Readable Content About Core Services
Pro Air's website has minimal text describing their services. AI models can't reference a business they can't "read." CoolBreeze has 2,400+ words of structured service content across their site.
🗺️
Missing Entity Citations Across the Web
AI visibility is built on mentions across authoritative sources — local directories, news, trade sites. Pro Air has 6 citations. Their top competitor has 47. AI trains on consensus, and there's no consensus around Pro Air.
🤖
No AI-Specific Schema or Structured Data
Google and AI models use structured data to understand what a business does. Pro Air's site has no schema markup. CoolBreeze has full LocalBusiness + Service schema implemented correctly.
⭐
Reviews Not Optimized for AI Extraction
Pro Air has 214 Google reviews — but AI can't access them because Google doesn't share review content with LLMs. Reviews need to be distributed across platforms AI does crawl: BBB, Yelp, Angi, HomeAdvisor.
🌐
No Coverage on AI Training Sources
Columbus local media, HVAC industry publications, and Columbus business directories are common AI training sources. Pro Air has zero coverage on any of these. CoolBreeze was featured in Columbus Business Journal in 2023.
Projected Impact — Marketlock Dominator Tier
📍 Today (Without Marketlock)
23
AI Visibility Score
- ✗ Not mentioned by ChatGPT or Claude
- ✗ Competitors get every AI referral
- ✗ Losing an estimated 18–22 leads/month to AI-referred competitors
- ✗ Gap widens as AI usage grows
- ✗ No visibility into who AI recommends
🚀 Projected (Dominator, 90 Days)
78
Projected AI Score
- ✓ Mentioned by ChatGPT and Claude for target queries
- ✓ Ranked #1–2 for "HVAC Columbus" on Perplexity
- ✓ Google AI Overview inclusion for local queries
- ✓ Territory locked — competitors blocked from same gains
- ✓ Weekly monitoring + automatic optimization
⚡ Typical results in 60–90 days
1.7mo
Months of Dominator
covered by ONE job
Dominator = $3,000/mo
3×
Annual ROI
(conservative estimate)
Assumes 2 extra jobs/mo from AI
$120K
Extra annual revenue
at this job value
2 extra jobs/mo × 12 months
Dominator costs $3,000/mo. One $5,000 job covers 1.7 months of Dominator — you're net positive from day one. With 2 extra AI-referred jobs per month, that's $120K/yr on a $36K investment — a 3× annual return.
Dominator Cost
$3,000
per month · everything included
vs
One Missed Job
$5,000
gone to CoolBreeze or Apex
What $3,000/mo Gets You
This isn't a subscription — it's a full-time AI visibility
team working your territory every week.
🔍
Weekly AI Monitoring Scans
Every locked city + category scanned across Perplexity, ChatGPT, and Google AI Overviews — every single week.
📊
Monthly Visibility Reports
Competitive snapshots, trend tracking, and score changes delivered monthly so you always know where you stand.
🎯
Prioritized Action Plans
Data-driven recommendations customized to your market — not generic advice, but specific moves based on your competitive landscape.
⚡
Full Done-For-You Execution
Directory submissions, citation management, content optimization — all handled automatically. You don't lift a finger.
🔒
Exclusive City + Category Lock
No competitor can buy the same slot while you're subscribed. Your territory is exclusively yours.
🛡️
Waitlist Protection
If you cancel, your slot goes to the next business in line. Competitors are already waiting — your position has real value.
The $3K pays for itself with one extra job. Everything above that is pure profit.
About this scan: AI visibility data reflects the results of automated queries run against publicly accessible AI platforms. Projected scores represent typical outcomes based on optimization actions in similar markets. Individual results will vary based on competitive landscape, industry, city size, and optimization timeline. Results described are designed to represent improvement potential, not guaranteed outcomes.
⚡ Dominator · One Per City · One Category
Only One Dominator Per City.
Lock Yours Before a Competitor Does.
CoolBreeze already locked Columbus. The next city could be yours — or it could be your competitor's. Check if your territory is still available.
Claim My Dominator Territory
→
✓ Territory locked for 12 months
✓ Competitors blocked from same gains
✓ Cancel anytime