Terms of Service

Last updated: March 25, 2025

These Terms of Service ("Terms") govern your access to and use of the Marketlock platform and services ("Service") and constitute a legally binding agreement between you ("Client," "you," or "your") and Marketlock ("Marketlock," "we," "us," or "our"). By signing up, accessing, or using the Service, you agree to be bound by these Terms in their entirety. If you do not agree, do not use the Service.

PLEASE READ SECTION 16 (ARBITRATION AND DISPUTE RESOLUTION) AND SECTION 17 (CLASS ACTION WAIVER) CAREFULLY. They affect your legal rights, including your right to sue in court and your right to a jury trial.

Table of Contents

  1. Services Description
  2. No Affiliation with AI Platforms
  3. Authorization to Act on Your Behalf
  4. Territory Exclusivity
  5. Data Accuracy
  6. Subscription and Billing
  7. Pilot / Free Trial Terms
  8. Termination
  9. Refund Policy
  10. Privacy
  11. Intellectual Property
  12. Disclaimer of Warranties
  13. Limitation of Liability
  14. Indemnification
  15. Force Majeure
  16. Arbitration and Dispute Resolution
  17. Class Action Waiver
  18. Governing Law and Venue
  19. Assignment
  20. Entire Agreement
  21. Severability
  22. Changes to Terms
  23. Contact

1. Services Description

What Marketlock Does

Marketlock provides the following services to help local businesses improve their visibility in AI-generated recommendations and local search:

What Marketlock Does Not Guarantee

Marketlock does not guarantee any of the following:

Results depend on third-party platforms, algorithms, and data sources that are entirely outside Marketlock's control. The Service improves the quality and consistency of the signals that AI platforms and search engines use, but the ultimate output of those platforms is determined solely by their operators.

2. No Affiliation with AI Platforms

Marketlock is not affiliated with, endorsed by, or in any way connected to OpenAI (ChatGPT), Google (Gemini, Google AI Overviews), Anthropic (Claude), Perplexity, Microsoft (Copilot), or any other AI platform, search engine, or directory. We do not have any special access, partnerships, or arrangements with these companies that would allow us to influence their outputs.

Marketlock operates independently by optimizing the publicly available signals (directory listings, citations, website content, structured data) that AI platforms and search engines use when generating responses. We have no ability to directly insert, modify, or guarantee any specific content within those platforms.

3. Authorization to Act on Your Behalf

By agreeing to these Terms and providing your authorization through the Service, you expressly authorize Marketlock to:

You confirm that: (a) all business information you provide is accurate, complete, and current; (b) you are the owner or an authorized representative of the business; and (c) you have the authority to grant this authorization. If your authorization changes or you wish to revoke it, you must notify us immediately in writing.

4. Territory Exclusivity

Dominator tier clients receive exclusive territory rights for one specific city and service category combination ("Territory Lock") for the duration of their active, paid subscription. Each Territory Lock is subject to the following conditions:

5. Data Accuracy

You are solely responsible for ensuring that all business information you submit to Marketlock is accurate, complete, and up-to-date, including but not limited to your business name, address, phone number, website URL, service description, hours of operation, and service area.

Marketlock is not liable for any errors, omissions, or negative outcomes resulting from incorrect or outdated information you provide. If inaccurate data is submitted to directories or AI platforms as a direct result of information you provided, we are not responsible for correcting those submissions at no cost. Corrections may require additional service requests.

Providing knowingly false, misleading, or fraudulent business information constitutes a material breach of these Terms and may result in immediate termination of your account without refund.

6. Subscription and Billing

Billing Timing

Subscriptions are billed on a monthly recurring basis. Your first charge occurs at the time of checkout (or at the end of your pilot period, if applicable). Subsequent charges occur on the same calendar day each month ("Billing Date"). If a Billing Date falls on a day that does not exist in a given month (e.g., the 31st), you will be billed on the last day of that month.

Auto-Renewal

Your subscription automatically renews each month on your Billing Date unless you cancel before the renewal date. By subscribing, you authorize Marketlock to charge your payment method on file for each renewal period without further action from you. You may cancel at any time through the Client Portal or by contacting support.

Failed Payments

If a payment fails, we will:

You remain responsible for any outstanding balances. Marketlock reserves the right to use third-party debt collection services for unpaid amounts.

Price Changes

Marketlock may change subscription pricing at any time. We will provide at least 30 days' advance written notice of any price increase via email to the address associated with your account. Your continued use of the Service after the effective date of a price change constitutes your acceptance of the new pricing. If you do not agree to the new pricing, you must cancel before the effective date.

7. Pilot / Free Trial Terms

Marketlock may offer a 30-day pilot program to qualifying new clients under the following terms:

8. Termination

Termination by You

You may cancel your subscription at any time through the Client Portal or by contacting us at support@marketlock.app. Cancellation takes effect at the end of your current billing period. You retain access to the Service through the end of the paid period.

Termination by Marketlock

Marketlock may suspend or terminate your account immediately and without notice if you:

In cases of termination for cause, no refund will be issued.

Effects of Termination

9. Refund Policy

All subscription fees are non-refundable. There are no refunds for partial months of service, unused features, or service periods following termination. If you cancel mid-cycle, you retain access through the end of your paid billing period but will not receive a prorated refund.

Exceptions may be considered at Marketlock's sole discretion in cases of documented service outages lasting more than 72 consecutive hours that are directly caused by Marketlock. To request a review, contact support@marketlock.app within 14 days of the incident.

10. Privacy

Your use of the Service is also governed by our Privacy Policy, which is incorporated into these Terms by reference. By using the Service, you consent to the data practices described in our Privacy Policy.

11. Intellectual Property

All content, software, tools, reports, algorithms, and materials created or provided by Marketlock are the exclusive intellectual property of Marketlock and are protected by copyright, trade secret, and other applicable laws. You are granted a limited, non-exclusive, non-transferable license to use deliverables (reports, action plans) solely for your own internal business purposes. You may not:

You retain ownership of all business information and content you provide to us. By providing it, you grant Marketlock a limited license to use it solely to perform the Service.

12. Disclaimer of Warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED. To the fullest extent permitted by applicable law, Marketlock expressly disclaims all warranties, including but not limited to:

No advice or information, whether oral or written, obtained by you from Marketlock or through the Service shall create any warranty not expressly made in these Terms.

13. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL MARKETLOCK, ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, OR LICENSORS BE LIABLE FOR ANY:

This limitation applies regardless of the theory of liability (contract, tort, negligence, strict liability, or otherwise) and even if Marketlock has been advised of the possibility of such damages.

In any event, Marketlock's total cumulative liability to you for all claims arising out of or relating to these Terms or the Service shall not exceed the total amount you paid to Marketlock during the twelve (12) months immediately preceding the event giving rise to the claim.

Some jurisdictions do not allow the exclusion or limitation of certain damages. In such jurisdictions, our liability is limited to the maximum extent permitted by law.

14. Indemnification

You agree to defend, indemnify, and hold harmless Marketlock and its officers, directors, employees, agents, affiliates, and licensors from and against any and all claims, damages, obligations, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising from or related to:

Marketlock reserves the right to assume the exclusive defense and control of any matter subject to indemnification by you, in which case you agree to cooperate fully.

15. Force Majeure

Marketlock shall not be liable for any failure or delay in performance resulting from causes beyond its reasonable control, including but not limited to acts of God, natural disasters, war, terrorism, civil unrest, government actions, epidemics or pandemics, internet or telecommunications outages, third-party platform outages (including AI platforms, directories, or payment processors), cyberattacks, power failures, or labor disputes ("Force Majeure Event").

In the event of a Force Majeure Event, Marketlock will use commercially reasonable efforts to notify you and resume performance as soon as practicable. Force Majeure Events do not suspend your obligation to pay for Services already rendered.

16. Arbitration and Dispute Resolution

PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS.

You and Marketlock agree that any dispute, claim, or controversy arising out of or relating to these Terms, the Privacy Policy, or the Service (including the validity, enforceability, or scope of this arbitration clause) shall be resolved exclusively by binding individual arbitration, except as set forth below.

Arbitration Process

Exceptions to Arbitration

Either party may seek: (a) emergency injunctive or other equitable relief from a court of competent jurisdiction to prevent irreparable harm pending arbitration; or (b) resolution of small claims court matters within the jurisdictional limits of such courts.

Opt-Out

You may opt out of this arbitration agreement by providing written notice to support@marketlock.app within 30 days of your first acceptance of these Terms. Opt-out requests must include your name, email address, and a statement that you wish to opt out of arbitration. Opting out does not affect any other provision of these Terms.

17. Class Action Waiver

YOU AND MARKETLOCK AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN YOUR OR ITS INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, CONSOLIDATED, OR REPRESENTATIVE PROCEEDING.

The arbitrator may not consolidate more than one person's claims and may not otherwise preside over any form of class, collective, or representative proceeding. If this specific provision is found to be unenforceable, then the entirety of Section 16 (Arbitration) shall be null and void.

18. Governing Law and Venue

These Terms shall be governed by and construed in accordance with the laws of the State of California, without regard to its conflict of laws principles.

To the extent that any dispute is not subject to arbitration under Section 16, or if the arbitration clause is found unenforceable, you and Marketlock consent to the exclusive jurisdiction and venue of the state and federal courts located in Los Angeles County, California for the resolution of any such dispute.

You waive any objection to the laying of venue of any such proceeding in Los Angeles County, California, and waive any claim that such proceeding has been brought in an inconvenient forum.

19. Assignment

You may not assign, transfer, delegate, or sublicense any of your rights or obligations under these Terms without our prior written consent. Any purported assignment without such consent is null and void.

Marketlock may freely assign, transfer, or delegate its rights and obligations under these Terms, including in connection with a merger, acquisition, reorganization, sale of assets, or operation of law. These Terms will be binding upon and inure to the benefit of the parties' permitted successors and assigns.

20. Entire Agreement

These Terms, together with the Privacy Policy and any additional terms or order forms agreed to in writing between you and Marketlock, constitute the entire agreement between you and Marketlock with respect to the Service and supersede all prior and contemporaneous negotiations, understandings, representations, warranties, and agreements, whether written or oral, relating to the subject matter hereof.

No waiver by Marketlock of any term or condition set out in these Terms shall be deemed a further or continuing waiver of such term or condition or a waiver of any other term or condition.

21. Severability

If any provision of these Terms is held to be invalid, illegal, or unenforceable by a court of competent jurisdiction, such provision shall be modified to the minimum extent necessary to make it enforceable, or if modification is not possible, shall be severed from these Terms. The remaining provisions of these Terms shall remain in full force and effect. The invalidity or unenforceability of any provision shall not affect the validity or enforceability of any other provision.

22. Changes to Terms

Marketlock reserves the right to update or modify these Terms at any time. We will provide notice of material changes by: (a) posting the updated Terms at this URL with a new "Last Updated" date; and (b) sending an email notification to the address associated with your account at least 14 days before the effective date of material changes.

Your continued use of the Service after the effective date of any changes constitutes your acceptance of the updated Terms. If you do not agree to the revised Terms, you must stop using the Service and cancel your subscription before the effective date.

23. Contact

For questions, concerns, or notices regarding these Terms, please contact:

For legal notices, please use the subject line: "Legal Notice — Terms of Service" and allow up to 10 business days for a response.